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How it works

One minute. Fully visible. Fairly counted.

Only completed eligible minutes count. Sleeping, locked, inactive, or uncertain placements never bill.

Current rate$6 CPM
One impression1 eligible minute
What $6 buys1,000 minutes

A simple ad that is always in view

Logo, company name, short message, and one approved destination. People choose to run it and can pause at any time.

People choose to run it
Your brand stays recognizable
Every ad is reviewed
What you provide
Company nameUp to 26 characters
Short descriptionUp to 34 characters
Logo and colorLogo optional; readable colors
HTTPS destinationApproved landing page
EXAMPLE CAMPAIGN REPORTNorthline launch
Active
Impressions
24,380
Clicks
312
CTR
1.28%
United States47%
United Kingdom18%
Canada14%
Australia10%
Other11%

From menu bar to your site

  1. They see your creativeYour message stays present during eligible time.
  2. Sponsor details openFirst click opens a small, predictable panel.
  3. They choose to visitA clear action opens your approved destination.
Launch a campaign

Build it, review it, run it.

Create campaign
01

Make the placement

Add your company, message, colors, and destination.

02

Choose your spend

Set a total budget and an optional daily limit.

03

Send it for review

We check every creative before it can appear.

Your dashboard shows what happened.

Delivery, reach, repetition, clicks, and spend stay together in one readable report.

  • Completed impressions and unique Macs
  • Destination clicks and CTR
  • Remaining credit and campaign limits
EXAMPLE CAMPAIGN REPORTNorthline launch
Active
Impressions
24,380
Clicks
312
CTR
1.28%
United States47%
United Kingdom18%
Canada14%
Australia10%
Other11%

Common advertiser questions

What do users see?

One compact reviewed creative: optional logo, name, short line, and background color.

What counts as an impression?

One uninterrupted minute while the Mac is awake, unlocked, recently active, and placement is visible.

When does a campaign run?

After review and only when you enable it with enough budget.

What happens to unused credit?

It remains available for future campaign delivery.